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Introduction
Anyone involved in the development professional today needs to have a basic knowledge of the history of resource development and a working knowledge of the basic practices and procedures used in resource development. That is why this topic forms the basis of the educational programs offered by the Association for Healthcare Philanthropy Foundation and the Association for Healthcare Philanthropy (AHP).
In this guide, you will find a historical overview of philanthropy in general and health care resource development in particular. Basic information about the practices involved in resource development, the responsibilities of a development professional, and the characteristics of a successful program also are included. The guide recapitulates material covered in "Introduction to Health Care Resource Development (U.S. version)," and points you to additional resources to help you gain yet more detailed knowledge of this subject.
Learning Objectives
When you have completed studying this guide, you should be better prepared to:
- discuss the meaning of the terms "philanthropy" and "resource development";
- understand the importance of voluntary financial support of health care institutions;
- explain the history of resource development in American health care institutions;
- understand the development process, including the characteristics of a successful program, the importance of strategic planning, and the role of the development officer;
- identify the components of a resource development program; and
- identify the major sources of philanthropic giving, the motivation of donors, and the types of gifts that may be received.
Regular Price: $45.00
Member Price: $25.00
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